#consultip 213. “Reconozca una necesidad cuando la vea”

Extraído de 101 Tips for Consultants:

60. Know a need when you see one. Most consultants mistake solutions or interventions for needs. "They need training! They need a job aid! They need a left handed widget with 192 megabytes of RAM. It is more useful to look for client needs in their vision, their objectives, their challenges, their values. (Andy Kimball)

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